Why are we a top contributor on Humble Bundle?

Posted by Patrick on 28 Jul 2011

If you haven’t heard, Humble Bundle is back. You can buy several indie games, donate to charities and pay whatever you wish. Our team decided to make a purchase, enough to become a top contributor. But why would we shell out $543.21 just to become a top contributor?

1. We love supporting great ideas and those who execute them. Humble Bundle is a novel idea. It supports charities and indie game developers. Lots of indie game developers have limited distribution channels, so this adds to their arsenal and adds to their revenue stream.
2. They support charities like EFF and Child’s Play. Both great organizations. The great aspect of Humble Bundle is you can choose exactly how much money you want to go to these charities. It is very transparent. This reassures us that our money is (hopefully) going to the charities, especially when there has been speculation of other companies taking advantage of donations.
3. Games are awesome and indie game developers are awesome-er. Back when I was 14 I had my first indie game published and it was a thrill. My roots are in indie game development. Our team is really excited in exploring this space again.
4. We love trying new marketing strategies. While other contributors are promoting their Twitter accounts, we are actually promoting one of our startups, Compilr. One of our largest market segments is indie game developers and we just launched XNA for C# and VB. It just made sense to us. We will definitely share some numbers from the traffic we receive and break it down once we have enough data.