Follow up on your churned accounts!
Lately, I’ve noticed a scary trend with a large amount companies… If at some point I was paying for your services but recently decided to stop paying, you’re not following up to find out why!
Some of these companies we were paying $200+ a month for their services. One company we were spending six-figures a year on advertising… You’d think at least one of these companies would have immediately followed up with us to find out what happened! But most companies seem to think, oh well we lost one paying subscriber; let’s just find a new one.
This attitude needs to change! I would have loved to tell my pain points to the number of companies we’ve begun to cut out of our life in the past 6 months. However, I haven’t been given the opportunity to do so, and our team is moving on!
Follow up on your churned accounts – or die!
Ninja Otter
- Big Networks as an Unfair Advantage
- Raising Capital
- About Startup Clones
- How a Canadian Company Took an Investment From a European Incubator?
- Design Matters: And We’ve Got The Numbers to Prove It
- The Importance of a Good Logo
- Follow up on your churned accounts!
- Understanding How Long Your A/B Test Is Going To Take
- Our New Office
- How $500 saved my company over $10,000